We have a number of clients who have expressed their confusion about the meaning of ‘die-cut’, ‘kiss-cut’ and ‘trim to size’ therefore, we thought we would try to help explain. 

‘Die-cut’ is where graphics are cut into a shape, by cutting through both the material and the backer. 

‘Kiss-cut’ however, is the process of lightly cutting round the borders of the graphic without cutting through the backer.

‘Trim to size’ simply means straight cut to a standard shape – rectangular or square.

Please click to view our video here.